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Verve Publishing Platform

Sure, the mobile space is fast-moving, always-changing. But there’s a difference between chasing fads, and devising a lasting mobile strategy. At Verve, we understand that difference, squarely focusing on the latter. Because as much as we’re into ringtones and wallpaper, we’re more interested in concrete thinking and an action plan that translates into seamless connectivity between you and your target audience. It’s been our focus since the beginning, and we plan to keep it that way. What are we doing about it?

Our core mobile publishing system – the Verve Publishing Platform™ – lets publishers easily extend their brands and advertisers into the mobile channel.

Our carrier-grade publishing solution is delivered using a web-based interface, with instant availability of new upgrades and features, and without costly hardware or software installations.

The core system handles all handset optimization, transcoding, ad trafficking and reporting, shortcode management and SMS alert management. Additionally, Verve has developed a number of proprietary applications, including a mobile-ready suite of Vertical Applications, Sponsored Alerts™, Classified Advantage™ and Verve's Adcel™ local advertising management system.


Vertical Applications:

Streamlined access to Verve’s Restaurant, Music & Entertainment, Best Of and Movie Guides.

Sponsored Alerts™:

Lets publishers create, manage and distribute consumer “opt-in” mobile messaging programs.

Classified Advantage™:

Lets users link directly to publisher databases and access classified ads by current location and interests.

Verve’s Adcel™:

Refines targeting efficiencies to maximize advertising response rates.

 

 
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